Thursday morning, I had the opportunity to join Dee Woo on KTEP/NPR live radio for the third year in a row for a discussion about Chanukah. During those 55 minutes we spoke about various Chanukah themes and ideas and touched upon the beautiful ARK project encouraging charitable giving among El Paso school children.
After playing a short Chanukah song performed by the Tzlil V’zemer children’s choir, Dee asked me a question I never expected.
“What about Jews living in remote areas who do not have the opportunity to participate in synagogue services regularly and feel isolated from the broader Jewish community? How do you reach out to them and bring them into the festivities of Chanukah?”
I was struck by the poignancy of the question since, although millions of Jews are celebrating Chanukah throughout the world in one way or another, there are millions more who are completely uninvolved with the holiday and may not even know what Chanukah is all about. Not only in remote areas, but in the heart of communities such as Brooklyn and Los Angeles, surrounded by the most impressive displays of Jewish pride and observance, there are so many Jews who are unfortunately completely tuned out.
“That’s why I’m having this discussion on live radio,” I answered. Mainstream media seems to be the best way to broadcast the Chanukah message in a way that is accessible even to those unable to participate in communal celebrations thereby including them in the Chanukah festivities.
Leaving the studio I was dissatisfied with my answer. Is that all I have to offer to a Jew in a remote town without a Chanukah celebration to participate in? I decided to do something about it.
During the spring I had met Jack (a pseudonym) from a small town in Pennsylvania. An unfortunate family tragedy brought him to El Paso for several days and we connected during his stay. He wrapped Tefillin for the first time at Chabad and over the last eight months we’ve been in touch sporadically.
I called him on Thursday afternoon, wished him a happy Chanukah and asked him how he’s doing.
“Glad to be in the final week of a really bad year, rabbi.”
“Jack, you had a tough year. Let’s make the final week a brighter one by doing a special mitzvah.”
“I’m listening.”
Turns out he has several menorahs at home but hasn’t lit them in many years. He immediately made a detour to a local store to buy candles and called me back when he had five candles set up in one of his menorahs. I recited the blessings together with him and after lighting his five candles he sent me a photo of perhaps the only brilliant menorah in his small town in Pennsylvania. It was my proudest Chanukah moment of 2019.
You can have such a moment as well. Think of a Jewish friend or acquaintance who can use some friendly encouragement to join the Chanukah train and nudge them to light a menorah. We have three nights left to share the inspiration and joy of Chanukah, and you can make this Chanukah your proudest one yet.